21 August

4 Hot Digital Marketing Jobs & Salary Data: Is a Career in Digital Marketing for You?

Trying to decide what career path to take is one of the biggest decisions you will make in your life. While deciding on a new career is an exciting time, there is no question that all of the possibilities make it overwhelming.

How do you know if a career will be fulfilling? Can you imagine yourself in that job for a long time? Will you make enough to cover your rent?

Digital marketing has opened up a wide array of job opportunities for recent graduates and self-driven learners alike. There are a lot of options to choose from within the digital marketing space. And jobs within digital marketing come with good pay, which makes them all that much more attractive.

What Digital Marketing Jobs Are Out There?

The digital marketing industry incorporates marketing, technical, creative and problem-solving skills.

What makes it so ideal for the younger generations is that they have grown up on the internet. Always being connected is just part of life.

Below are some jobs that exist now within this field. Understand that within this field, you could work at a marketing agency or in-house at a company or non-profit organization. And pay varies based on how long you’ve been working, your geographic region, and many other factors.

According to Brightwater, there was a significant rise in the candidates moving away from traditional marketing into the digital space in Ireland, as well as an increase in graduates leaving college having specialised in the area. This follows the trend that digital is becoming less of a niche, and more of a necessity for marketing departments. This is also reflected in the movement of salaries for the likes of Social Media Managers from last year’s salary survey. The utilities and hospitality sectors have been a real driver of the increase in digital marketing roles.

SEO and PPC Specialists are in demand and these trends show no signs of slowing down moving into 2017.

In terms of the salaries on offer, an SEO specialist can expect a salary of between 40,000 and 50,000 euro, as can a PPC executive.

A social media manager could earn between 40,000 and 55,000 euro, and a Marketing Manager has the potential to earn anywhere between 45,000 and 75,000, depending on their level of experience.

Demand for education

If you're interested in a digital marketing career but are under-qualified, please see below a small selection of our comprehensive, practical-skills courses in digital marketing.

Diploma in Digital Marketing - Evening Course - Dublin City Centre

Postgraduate Diploma in Digital Marketing with Arranged Work Experience - Full Time - Dublin City Centre

Postgraduate Diploma in Digital Marketing & Social Media with Online PR, Google AdWords, SEO and E-Commerce via Online Distance Learning

Diploma in Digital Marketing & Social Media with Online PR, Google Adwords, SEO and E-Commerce via Online Distance Learning

Diploma in Search Engine Optimisation via Online Distance Learning

Diploma in Social Media Marketing via Online Distance Learning