11 January
5-content-distribution-strategies-for-2018.jpg

5 content distribution strategies for 2018

Google loves quality content. Your visitors love content. But writing content for the sake of writing content simply makes no sense. If your marketing department has a mandate that you must write x number of blog posts per month, you need to change direction — and here’s why. On WordPress alone, 86.4 million blog posts are published every month. That’s a lot of content! Sadly, most of the content that’s posted…

Read More
8 January
How-to-boost-your-online-fundraising-in-2018.jpg

How to boost your online fundraising in 2018

2018 has only just started - what a better time to start thinking about trying something new with your fundraising tactics? Experimenting with some new digital strategies and fundraising techniques could make all the difference for your charity this year. Here are some fundraising ‘tune-up’s for 2018. Mix up your social media and email marketing Fundraising and social media can be a match made in heaven;…

Read More
5 January
Entries-Open-Con-Houlihan-Young-Journalist-Award.jpg

Entries Open - Con Houlihan Young Journalist Award

Listowel Writers' Week have an annual competition, "Con Houlihan Young Journalist Award", open to anyone aged 25 years and under. Entries may be in the form of a report or feature piece of your choice. The award is sponsored by The Kerryman newspaper and the prize is €500. The winning article will be published in The Kerryman. Entries can be made online here. Closing date for…

Read More
4 January
5-essential-tools-to-speed-up-your-influencer-outreach.jpg

5 essential tools to speed up your influencer outreach

Especially useful for digital marketing professionals who produce content on a regular basis, the following influencer tools can help you identify the types of sites and key people within your niche that may link to or share your content and amplify your message. These five tools will help you identify, analyse and contact relevant PR, blogger and other key influencer contacts, with the purpose of sharing…

Read More
15 December
Looking-for-a-job-in-data-Find-out-how-much-you-could-earn-in-data-analytics-in-2018.jpg

Looking for a job in data? Find out how much you could earn in data analytics in 2018

Online companies rely on good data to make informed business decisions so the demand for experienced and qualified data analytics professionals shows little sign of abating. According to Prosperity, salaries for data professionals with fewer than three years’ experience will start at 45k in 2018, while a senior Data Analyst with 5+ years’ experience can expect to earn 100k. Job Title Salary Data Analyst 55K –…

Read More
13 December
4-Ways-to-Get-More-Brand-Value-From-Influencer-Generated-Content.jpg

4 Ways to Get More Brand Value From Influencer Generated Content

As influencer collaborations become an increasingly common part of the job for publicists, so has finding ways to maximize the return for clients. Leveraging influencer content beyond a collaboration is one of the most impactful, yet under-utilized ways that PR pros can boost the value to a client’s bottom line. If you’re a marketing manager or creative director, influencer content can help ease the burden of…

Read More
6 December
Key-Digital-Marketing-Trends-To-Prepare-For-In-2018.jpg

Key Digital Marketing Trends To Prepare For In 2018

Strategies and platforms are evolving in the digital age, and consumers are engaging brands on channels that didn't exist a few years ago. The modern marketer must be extremely agile. But while change spawns creativity, the goals of marketing remain constant. An employer hires a marketer to communicate the right message at various stages of the funnel, raise brand awareness and loyalty, drive traffic and customer…

Read More
27 November

3 Ways to Get a Better Job in 2018

Many people head into the new year with all sorts of personal improvement goals. Some people want to lose weight, others vow to stop a bad habit, and a lot of folks hope to get a better job. To get a better job, you need someone who's hiring. That's not something you can do yourself, but there is a lot of work you can do to…

Read More
5 October

I highly recommend Fitzwilliam Institute-you never know where it may lead you

Rose Servitova - Job Coach, Author & Festival Curator: “From observing trends in the non-profit sector and wishing to keep my skills fresh and relevant for any opportunities that may arise with my own employer (disability service) or elsewhere, I noticed that public engagement, fundraising, corporate partnership, sponsorship and event management were on the up. I researched far and wide before settling with Fitzwilliam Institute's Diploma…

Read More
27 September
The-benefits-of-a-career-in-digital-marketing.jpg

The benefits of a career in digital marketing

Digital Marketing is a booming industry, expected to create 150,000 jobs by 2020.  Continually changing, always interesting, challenging and rewarding; and with great long-term prospects, digital marketing careers have become the next big thing. With almost every company - big or small - taking the digital route to promote their products/services, this industry is reaching new heights every day. But what is it that keeps digital…

Read More